My crew and I recently had the opportunity to photograph a two-day corporate event for Capital Group, a leading Asset Management company. And let me tell you, it was one whirlwind of a ride! My team and I arrived early on the first day at the luxurious JW Marriott Downtown Los Angeles to capture corporate event coverage and candid shots of the breakout sessions. We used a mix of candid shots and posed group photos to showcase the energy and …
Blog Posts
One day, a company was organizing a high-profile corporate event and decided to hire a new photographer to save some money. They went with a photographer who had lower rates and had recently started in the industry. The new photographer arrived at the event with their noisy camera and an overwhelming amount of equipment. He moved around the venue, constantly getting in the way of the attendees and disrupting the flow of the event. His behavior continually drew attention to …
Like you, I’m used to juggling all kinds of tasks and dealing with unexpected things all the time. But when they wanted me to find a photographer to update the headshots on our company’s website, I gotta admit I was stumped. We needed new photos and wanted ones that would show our staff’s personalities, but I didn’t even know where to start. But then, I stumbled across this amazing photographer on Linkedin who specialized in on-site staff headshots. He guaranteed …
Meet Sarah, a successful business owner who was always looking for ways to cut costs and maximize her profits. She knew the importance of marketing, but thought she could save a few dollars by using a DIY approach to her headshots. She was confident that her expertise and winning personality would shine through. Unfortunately, Sarah began to notice a trend. Prospects who saw her headshot on her website or LinkedIn profile weren’t engaging with her as much as she had …
As an HR professional, you understand the importance of creating a strong, consistent brand image for your company. From your website to your business cards, every aspect of your organization must communicate the same message, and your employees’ headshots play a significant role in this. That’s why it’s essential to work with an experienced photographer who can provide high-quality headshots that accurately reflect your company’s values and culture. The Advantages of Hiring a Proven Photographer When it comes to corporate …
In today’s digital world, visual representation has become increasingly important for individuals and businesses looking to promote themselves or their products. One type of visual representation that has stood the test of time and continues to be highly effective is promotional portraiture. Promotional portraiture is the art of taking photographs that are specifically designed to promote an individual, a brand, or a product. This type of portraiture can be used for a wide range of purposes, including social media profiles, …
Corporate event photography is an essential part of capturing the memories and milestones of your company. From conferences and product launches to team-building activities and holiday parties, each corporate event is an opportunity to showcase your brand and bring your team together. Here’s why you should consider hiring a professional photographer for your next corporate event: Showcase your brand: A professional photographer can help you showcase your brand by capturing high-quality images of your event. These images can be used …
We were sitting in the studio discussing the plans for an upcoming executive portrait session. When Jim leaned in and said, “George, I have to find a way to bring in more clients. There are so many lawyers in this town, how do I stand out?” According to the State Bar of California, there are nearly 200,000 practicing lawyers in Los Angeles County alone. A quick Google search for “Lawyer” in Los Angeles, returns a whopping 63 million hits. “I …
Forbes.com reports that according to the Social Science Research Network at least 65% of all human beings are visual learners. People process information visually. There is a 4.4 times greater likelihood of having your promotion go viral if the text is accompanied by a well-crafted visual. This same principle holds true whether you are promoting yourself a product or services. Good photography makes for good branding and marketing. Inferior imagery can sabotage even the best branding and marketing efforts. A …
After a great deal of preparation, it is thrilling and exciting to launch this blog. “By George!” marks a personal milestone in the quest for what has been my lifelong passion The Chinese philosopher Confucius, is credited with saying; “Choose a job you love, and you will never have to work a day in your life.” The life I live is confirmation of the wisdom of Confucius. Even as a young boy growing up in Columbus Ohio, photographing people became …